KL Wellness City is an integrated township that cultivates a healthy and balanced lifestyle. Straying away from the conventional healthcare approach, KL Wellness City aims to promote holistic wellness and healthcare to maximise the wellbeing of patients and medical professionals. The township is carefully designed to encompass healthcare, wellness, and fitness.
The launch of the digital campaign was subject to a strict schedule, which included developing the website, setting up the social media campaign, and planning the content strategy.
Building a digital eco-system that consists of a website, Facebook, Instagram and LinkedIn was the aim in order to increase brand awareness and lead generation.
We launched the entire website in a month. In addition, the number of page likes on social media increased by 20% in the first month. The engagement rate increased from 1% to 9% in just one month. Lead generation campaigns have an average cost per lead of RM34, and 20% of those leads are typically qualified. The client is happy and has renewed their contract with us.